Financial Year 2016 – 2017 Business Performance

Tallied up the numbers for my production’s performance in the July 2016 – June 2017 financial year period. Made a graph of cumulative revenue vs cost (shown in percentages relative to the final cumulative cost). As you can see, revenue is barely creeping just a little above costs most of the time. Last financial year,…

Hair2U Survey Round 2

Some more results from second round of survey, this time more general which isn’t specific to my production. From discussions in forums, it’s unclear as to what media distribution method people prefer. After the survey, it’s clear that the majority prefer to download high quality content, rather than stream or subscription model. Results confirm what…

Hair2U Survey 2017

I would like to gauge customers’ preferences and what they would like to see in my production. Hence, I have created a survey. Just 10 questions with multiple choice answers. Takes only 1 – 2 minutes of your time to complete. No personal information required. You can be completely anonymous. Hopefully through this survey, I…

Production Setup Improvements

In my recent batch of production, I decided to improve the audio capturing technique. As you can see in this photo, I have two microphones. The first one is a Rode VideoMic Pro, mounted on the camera; this is a directional “shotgun” mic, where it is most sensitive at picking up sounds in front of…

Sales Statistics by Country

Hair2U has been around for just a little over 1.5 years. Thanks to Sellfy tracking sales by country, I had time over the weekend to crunch some numbers to determine the sales statistics by country. Here are the results. Percentage of sales according to country: (“Others” also includes instances where the buyer’s location is unknown.)…

Video Production: From Start to Finish

I thought it would be good to share the typical full production process of how a video is made. Hopefully it would give some insight to followers and goes to show just how much work goes on behind the scenes to deliver the final product. Not all stages are applicable for all videos. I just…

How Hair2U Started

2011 – 2014: Photography In 2011, I took up photography as a hobby, and later on started doing videos too. It was my formative years, as I learnt the technical skills and also explored a wide range of types of photography. Eventually, I honed in on portrait photography. I joined a local club which focuses…